About BedBoy
BedBoy is a UK editorial site that scores and compares mattresses, beds and sleep products sold by British retailers. We don’t sell beds. We pull manufacturer specifications, aggregate customer sentiment, apply a published scoring rubric, and tell you which composition suits which type of sleeper.
Who runs BedBoy
BedBoy was founded in 2020 by Giselle and the team, after years of buying mattresses, returning them, and buying again because they never lived up to the marketing copy. The site started as a personal record of what worked, what didn’t, and what the spec sheets quietly left out. It’s grown into a full editorial team scoring and comparing the major UK brands and retailers under a single, published methodology.
We’re a small operation by design. A focused team can stay close to every score, push back on dodgy claims and respond to readers when something on the site is wrong or out of date.
The team
Every product page on BedBoy carries a named editor byline and the date the page was last checked. Author pages with a short bio and a list of every product or article that editor has curated are linked from every byline on the site.
How we score
Every product on BedBoy is scored against the same seven categories: comfort, edge support, motion isolation, heat retention, value, retailer guarantee, and customer sentiment. Each category is rated on a 0–5 scale by an editor applying the published rubric to the manufacturer specification and aggregated customer-review data, and the headline BedBoy Score is the unweighted mean of the seven categories.
Where a product has been physically handled by the editorial team (a showroom visit or an at-home test) the page carries a badge that says so, and the relevant categories are scored from first-hand evidence rather than inferred from spec. Most products do not carry a badge. We say that openly on the methodology page rather than implying every entry on the site has been slept on for a fortnight.
Scores are set by the editor handling the page. Brands cannot pay to move a score, and the affiliate relationship behind any outbound link does not change the categories or the rubric applied to that product.
Read the full scoring methodology for the category definitions, the 0–5 scale, the source data we use, and the refresh cadence.
How BedBoy makes money
BedBoy is funded by affiliate commission. When you click an outbound link to a retailer and buy a product, the retailer pays us a small percentage of the sale. The price you pay is exactly the same as if you’d gone direct.
Affiliate income pays for the editorial team, the scoring infrastructure and the hosting. It does not buy a higher score, a better placement, or a kinder write-up. Brands cannot pay to appear on BedBoy and cannot pay to be removed.
For the full breakdown of how affiliate links work and which retailers we partner with, see our affiliate disclaimer.
Editorial standards
Three rules govern everything published on BedBoy:
- We say what we know, and we say what we don’t. Where a score is built from manufacturer specification and aggregated customer sentiment, the page reads as a composition-and-suitability explainer, not as a first-person review. Where the editorial team has physically handled the product, the page carries a badge naming the tier of testing.
- If we’re wrong, we correct it. Factual errors get fixed at the top of the article with the date of the correction.
- If a brand pays for placement (a sponsored post or advertorial), the page carries a clear “Sponsored” label at the top and the bottom. Sponsored content sits separately from our scored product programme.
Why you can trust us
Editors are named. The date every product page was last checked is published on the page. Affiliate relationships behind every outbound link are disclosed. Inputs on every active product are refreshed on at least an annual cycle, and pages are pulled when a product is discontinued or substantially changed.
If you spot an error, an outdated price or a broken link, email the editorial team and we’ll fix it.
Contact
Editorial contact: [email protected].